A spaniel in need of a tidy trim, a doodle that turns into a walking mop, or a rescue dog needing gentle care — Norwich’s grooming salons handle all sorts, and there’s a great range to choose from.
If you’re also working on training or behaviour, make sure to explore our UK Dog Trainers Database — it’s the easiest way to find trusted trainers near you.
From experienced stylists to friendly local groomers, here are five of the best dog grooming salons in Norwich, ranked by Google rating and local reputation.
1) Dolly & Scruffy’s Dog Grooming Studio

⭐ Google Rating: 4.9 (66+ reviews)
Location: 11, Railway Cottages, Norwich NR1 1JW
Phone: 07496002938
Website | ️ Google Maps
Dolly & Scruffy’s is one of Norwich’s most beloved salons, praised for its caring team, clean environment, and excellent grooming standards. They specialise in hand-stripping, breed trims, and one-to-one puppy introductions, making it ideal for first-timers and nervous pups. It helps to know why your puppy nips during handling so you can practise being touched at home first.
At 4.9 from 66+ reviews, Dolly & Scruffy’s has real staying power locally, and the one-to-one puppy introduction slots are worth booking early if your pup is due a first ever groom.
2) The Grooming Barn

⭐ Google Rating: 4.9 (47+ reviews)
Location: 83 Booty Rd, Norwich NR7 0NE
Phone: 07914493560
Website | ️ Google Maps
Located just outside the city centre, The Grooming Barn offers a peaceful countryside setting — perfect for dogs who prefer a calmer atmosphere. They provide everything from basic baths to full grooms, creative styling, and puppy packages.
Being just outside the city centre means a quieter setting than most — worth considering if your dog finds busy high-street salons overwhelming.
3) Wag ‘N’ Wash

⭐ Google Rating: 4.9 (60+ reviews)
Location: 1/2 Earlham West Centre, Norwich NR5 8AD
Phone: 01603951902
Website | ️ Google Maps
Wag ‘N’ Wash is a local favourite for city dog owners. Reviewers love the friendly team, quick turnaround times, and consistent quality. They offer deshedding treatments, bath-and-brush, and full breed styling for dogs of all shapes and sizes.
The central Earlham location and quick turnaround make this a practical pick if you need a groom fitted around a busy week rather than an all-day appointment.
4) Bow-Wow Dog Groomers

⭐ Google Rating: 4.9 (35+ reviews)
Location: 91 Palmer Rd, Norwich NR3 3RW
Phone: 07854438213
️ Google Maps
Bow-Wow Groomers Norwich is known for their patient handling and clear communication. They cater to nervous and senior dogs, offer full grooming and maintenance packages, and use welfare-friendly techniques to keep dogs relaxed.
The focus on welfare-friendly techniques with nervous and senior dogs is the standout here — worth a call if your dog has struggled at a salon before.
5) Dapper Dogs

⭐ Google Rating: 5.0 (33+ reviews)
Location: 29-31 Gurney Rd, New Costessey, Costessey, Norwich NR5 0HE
Phone: 01603749937
Website | ️ Google Maps
Dapper Dogs Grooming has been serving Norwich dog owners for years and is trusted for its consistent results and friendly approach. They offer full grooming, baths, tidy-ups, and creative styling options.
A 5.0 rating after years of trading in Costessey suggests consistency rather than a lucky streak — a fair bet if you want the same result every time you book.
What Grooming Costs: A General UK Guide
Pricing comes down to the individual salon rather than the city, so treat this as an indicative UK-wide range rather than Norwich-specific research:
| Dog Size / Service | Price Range |
|---|---|
| Small breeds | £30 – £45 |
| Medium breeds | £40 – £60 |
| Large / long coats | £60 – £90+ |
| Bath & brush only | £20 – £35 |
| Nail trim only | £8 – £15 |
| De-matting (heavy) | Time-based, quoted individually |
Prices vary depending on coat condition, styling, and your dog’s temperament. Always ask for a quote in advance.
Norwich Grooming Tips
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Brush regularly — especially around ears, armpits and tail base, to prevent tangles.
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Book early in summer — Norwich salons get busy before holidays.
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Walk before the appointment — helps your dog relax during grooming. One of our Norwich dog sitters can fit that in.
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Rinse after muddy walks — especially if your dog loves Whitlingham Country Park or Mousehold Heath. Norfolk has plenty of proper swimming spots too.
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Ask about drying methods — nervous dogs often prefer hand drying. If the nerves go beyond grooming, one of Norfolk’s dog trainers can help build confidence more broadly.
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Frequently Asked Questions
How do I choose the right dog groomer in Norwich for my pet?
Consider your dog’s temperament, grooming needs, and location. If your dog is nervous, salons like Bow-Wow Dog Groomers with patient handling might be ideal. For specific breed trims or puppy introductions, Dolly & Scruffy’s offers tailored services. Checking reviews and visiting the salon can also help ensure a good fit.
What grooming services are commonly offered by Norwich dog salons?
Most grooming salons in Norwich provide basic baths, breed-specific trims, deshedding treatments, and full grooming packages. Some, like The Grooming Barn, also offer creative styling and puppy packages. Many salons are experienced with nervous dogs and provide gentle handling to keep pets comfortable.
Are there groomers near central Norwich with quick and reliable service?
Yes, Wag 'N' Wash in central Norwich is well-regarded for its fast turnaround times and dependable service. It caters to all dog sizes and breeds, offering bath-and-brush, deshedding, and full styling, making it a convenient option for city dog owners.
Can grooming salons in Norwich help with nervous or senior dogs?
Absolutely. Salons like Bow-Wow Dog Groomers specialise in welfare-friendly techniques and patient handling to support nervous or older dogs. They focus on clear communication with owners and creating a calm environment to reduce stress during grooming sessions.
Is it beneficial to book a one-to-one puppy grooming session in Norwich?
Yes, one-to-one sessions, such as those offered by Dolly & Scruffy’s, are excellent for puppies and first-timers. They help acclimatise young dogs to grooming in a gentle, personalised setting, fostering positive experiences that can make future visits easier and less stressful.



